HOCKING HILLS: OFFICIAL VISITOR GUIDe

publication design: covers & spreads


This publication design project was created for the Hocking Hills: Official Visitor Guide. I designed the cover and two interior spreads based on the original brand identity provided by the client, while also exploring creative flexibility by expanding beyond the established guidelines in one of the spreads. The goal was to balance consistency with innovation, ensuring the visual direction remained recognizable yet refreshed. Throughout the layouts, I incorporated imagery, typography, and color palettes that evoke the natural beauty and adventurous spirit of Hocking Hills. The project highlights how thoughtful design can enhance storytelling and elevate the visitor experience. Overall, this work demonstrates adaptability in brand application and a strong understanding of client needs.

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Project Five